B2B Sales Is Broken

Only 18% of Buyers Trust Salespeople.

B2B sales training, coaching, and sales enablement that help revenue teams overcome the emotional challenges of modern selling, while building stronger buyer relationships that stand out in crowded markets without losing their authenticity.

B2B sales training workshop led by a sales consulting expert

THE HIDDEN PATTERN

Why B2B Sales Teams Miss Their Numbers

What’s really behind your team’s underperformance

THE INTERNAL

Spiritual Problems

Laziness leads to reliance on tech

Desire to get results is bigger than curiosity about customer

Fear of calling strangers

THE EXTERNAL

Material Problems

Thousands of automated emails

Low response rates

Low call activity

The Inevitable Outcome

Revenue Targets & Quotas Missed

Most sales leaders only address the material symptoms—more activity, better tools, new sequences. But without addressing the spiritual root causes, the same patterns keep repeating. Real transformation requires both.

A Different Approach

Cosmic Growth Helps B2B Sales Teams Sell Like Humans

We teach B2B teams to sell through genuine connection—combining buyer psychology, practical sales coaching, and proven sales systems to improve sales performance. No hype. No sleazy tactics. Just systems that work under pressure, delivered by experienced sales trainers.

B2B sales training, coaching, and sales enablement that help revenue teams build stronger buyer relationships, overcome the challenges of modern selling, and stand out in crowded markets.

Not with hype. And not with sleazy, outdated tactics. But with practical sales training courses, coaching, and proven sales systems your team can apply under pressure, all built around our proprietary Cosmic Sales Framework.

Tell Better Stories That Convert

Connect your product to what buyers actually care about. Stories that resonate create conversations that convert.

Speak to Real Challenges

Address the specific business problems your prospects face daily. Real relevance beats generic value talk every time.

Follow Up With Confidence

Stay present in deals with a rhythm that earns trust. Consistent follow-up that feels helpful, not desperate.

Build Sales Resilience

Develop the mindset that sustains performance under pressure. Confidence that lasts beyond the next quota cycle.

Leverage AI Wisely

Let AI handle research and prep so you can focus on connection. The right balance of automation and authenticity.

Dext Drives 50%+ Revenue Increase with Cosmic Growth

Dext is a cloud accounting platform that enjoyed sustained growth for years — but lacked a clear understanding of what was driving their success.

By partnering with Cosmic Growth, Dext gained:

  • Custom sales playbook
  • Sales cadences
  • Training program that taught reps to position effectively

“If I thought about the difference in the reps over that time from the first session to towards the end, it’s polar opposites.”

B2B sales consulting case study for Dext, delivering measurable growth

John McCann

Head of Practice New Business

How We Help

Our sales strategy work creates real change that sticks, not short-term motivation that fades in a week.

B2B Sales Training

We deliver sales, business development, and account management training built on practice, not “death by PowerPoint.”

B2B sales training workshop with a team participating in an interactive sales development session

B2B Sales Coaching

Personalized feedback that turns theory into action for sales reps through live feedback based on real opportunities.

Sales coach Michael Hanson with a B2B sales coaching client following a coaching session

B2B Sales Playbooks

Clear messaging and processes your team will actually use, combining structure with mindset so selling stops feeling chaotic.

Cosmic Growth B2B Sales Playbook for modern sales teams and revenue growth

B2B Sales Cadences

Multi-channel sequences that earn replies without sounding automated.

B2B sales cadence framework showing multi-channel outreach across LinkedIn, phone, email, and messaging

Manager Training

Train managers to lead, coach, and build resilient teams long- term.

Sales leadership team participating in sales manager training at an industry conference

Who We Serve

At Cosmic Growth, we work with B2B organizations selling complex solutions – the kind of sales where trust matters, buying committees are king, and deals don’t close after one call.

Results That Speak for Themselves

At Cosmic Growth, we work with B2B organizations selling complex solutions – the kind of sales where trust matters, buying committees are king, and deals don’t close after one call.

“The Target Was Zero.
They Hit 600."

“We started seeing demonstrations right away. We hit over 100 demos in that first month, and the SDRs’ target was zero. We were not expecting a single demo to come through, but since then, we’ve delivered just short of 600 demos in a four-and-a-half month period.”

Harriet Christie, Operations Director at MirrorWeb, shares how Cosmic Growth helped generate 600 demos through outbound sales training.

Harriet Christie

Operations, Director

“Sales Training That Gets
Real Estate

“It would be easy for a sales company to come in and just give a platform of what they use with every single company they work with. You guys came in and really dug in way more than I anticipated into what we did, our platform, how we sold the different tools within our platform, to really understand how we sold and what would work, and what wouldn’t work, in the real estate tenant rep world.

Chris Scott, Managing Principal at Cresa

Chris Scott

Managing Principal

“Stronger Conversions,
Year Over Year

“The team has had a great year this year. So I would certainly suggest that the training and ongoing improvement has contributed to that. Our sales conversion rates are strong and certainly have improved year over year.”

Carlos Perez, Chief Revenue Officer at Concept3D

Carlos Perez

CHIEF REVENUE OFFICER

Ready for a Sales System That Changes Behavior?

Michael Hanson, Founder of Cosmic Growth. Book a Discovery Call

Book an intro call

  • Learn more about your current sales challenges & goals
  • Run through our 5 sales pillars
  • Learn how we customize them to your ideal customers

Download Sample Sales Playbook

Including templates for ideal customer profiles, buyer persona goals and challenges, probing questions, outreach guidelines, customer stories and objections

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