ABOUT US

Cosmic Growth and the COSMIC Methodology

Cosmic Growth is a sales training and enablement company that helps B2B teams grow revenue by selling like humans – not robots.

Every day, we see modern sales becoming colder and more mechanical, thanks to the rise (and misuse) of AI and automation tools.

Buyers can feel this shift. They’re not spreadsheets or “decision criteria.” They’re human beings with real lives, real pressure, real emotions, and real stakes.

We help teams build pipeline, close deals, and grow accounts by doing something surprisingly rare in today’s sales landscape: connect with buyers on an emotional and material level.

The Cosmic Sales Framework: A Better Way to Sell 

Cosmic Growth is built around our proprietary methodology: the Cosmic Sales Framework – a sales philosophy made for the world we’re actually living in now. COSMIC is an acronym, and each part works together to help sellers stop “performing sales” and start creating conversations.

Challenge

People don’t buy because your solution is cool. They buy because something in their world isn’t working — and they want relief.

Open

Nobody trusts “perfect” anymore. We teach sellers how to show up with authenticity — including their imperfections — because that’s what people connect with.

Spiritual

What’s underneath the numbers: emotion, identity, motivation, pride, fear, and meaning. The drivers that actually move people to act.

Material

The KPIs, stats, revenue, profitability, and targets. Essential — but sellers can’t lead with numbers alone. Salespeople need to explain the stories behind the stats.

Influence

Most deals aren’t decided by one person. COSMIC trains sellers to understand the full decision — who cares, who blocks, who champions, and how to connect with each.

Consequence

Challenge creates discomfort — but consequence creates urgency. We help sellers explore what happens if problems stay unsolved. Not to manipulate, but to help buyers face what’s real.

How COSMIC Solves Real Problems Across Sales Stages

The goal of COSMIC is simple: create cosmic connections with buyers by building the kind of trust and clarity that makes buyers want to move. Here’s how that happens:

Business Development:
More Pipeline, Less Resistance

Outbound isn’t hard because sellers don’t know what to do. It’s hard because outreach triggers all the internal issues salespeople don’t talk about — the fear, self-doubt, avoidance, perfectionism, and even pride.

What sellers see on the surface
  • Low call activity
  • Fewer in-person meetings and human-to-human activities
  • Missing CRM notes and customer information
  • Slow adoption of AI and LinkedIn
  • Submissive positioning with buyers on calls
  • A lack of new pipeline
  • Low response rates to outreach
What’s actually underneath
  • Fear of calling on strangers
  • Laziness that leads to over-reliance on technology
  • A lack of openness or curiosity
  • Too much pride and unwillingness to try new things
  • A lack of confidence
  • A desire to get results that’s bigger than the desire to help customers
  • A lack of discipline that makes sellers reactive and doesn’t leave enough time for outreach

With COSMIC, sellers stop forcing activity and start building momentum from a grounded place.

Sales: Close Deals Without People-Pleasing

Closing isn’t just about “handling objections.” It’s about whether the seller has the
courage to ask uncomfortable questions, tell the truth, challenge weak responses
early, and lead the process.

What sellers see on the surface
  • Low close rates from opportunities to closed- won deals
  • Poor forecasting with limited predictive value
  • A pipeline full of unqualified deals
What’s actually underneath
  • A fear of multithreading after making an initial contact
  • Unearned optimism and toxic positivity
  • A people-pleasing mentality that keeps salespeople from asking difficult questions

Working with Cosmic Growth helps sellers stop chasing "maybe" deals and start building a healthy pipeline of prospects.

Account Management:
Expand Without Hesitation

Account managers often have huge growth potential sitting right in front of them. But expansion requires the discomfort that comes from reaching out, starting new conversations, and asking for more.

What sellers see on the surface
  • A lack of cross-sells or upsells
  • Limited revenue growth
  • Accounts that decline in value over the years instead of grow
What’s actually underneath
  • A fear of reaching out to new departments or geographies
  • The feeling that they’re “above” hunting and never need to reach out

The Cosmic Sales Framework helps account managers overcome their spiritual challenges so they can show up with ownership and build expansion through personal connection.

Ready for Sales Enablement That Changes Behaviour?

Stop starting from scratch with every new sales hire, and stop losing out on the valuable internal insights generated by your top performers. 

Book an intro call

  • Learn more about your current sales challenges & goals
  • Run through our 5 sales pillars
  • Learn how we customize them to your ideal customers

Download Sample Sales Playbook

Including templates for ideal customer profiles, buyer persona goals and challenges, probing questions, outreach guidelines, customer stories and objections

Sign-up for our CEO’s Newsletter

Get weekly insights on sales tactics from the trenches. No AI-generated fluff.